Janice Min on the Kardashians, Paris Hilton, and Us Weekly
Janice Minutes, copresident and chief innovative officer of the Hollywood Reporter– Billboard Media Group, signed up with The Bill Simmons Podcast this week to talk about the state of publishing and how outlets are covering Hollywood. Within their wide-ranging discussion, Minutes and Simmons broke down the celebrities who finest cultivate their own images, and how star journalism can progress in the social media era.Listen to the complete
podcast here. This transcript has been edited and condensed.The Mount Rushmore of
Star Images Expense Simmons: Offer me the Mount Rushmore [of celebrities who best handle their image] Who are the best?Janice Min: Oh god. [Laughs.] Simmons:
Who are the ones you admired from afar? J.Lo’s got ta be therein, right?Min: Yeah, I ‘d put J.Lo on Mount Rushmore. Angelina Jolie … Simmons: Oh, yeah. Master. She separated someone’s marital relationshipand somehow no one idea of her as a villain.Min: As a saint. Today, [she’s
considered ] as a saint. And she has done excellent things, but boy.Simmons: It’s extraordinary how she pulled that off.Min: Extraordinary.
Um … OK, god, the Mount Rushmore. I imply, Paris [Hilton] filed her application to be on Mount Rushmore but stopped working– was not admitted.Simmons: Yeah, she appeared like almost a lock
in 2006. Minutes: Right?Simmons: What eliminated her was the awful reality program she did. It made her seem less cool for some reason … Min: There’s absolutely nothing there. I likewise think she was exposed to the point
that– we attempt to typically like our celebrities, and she was exposed as sort of a [ not very] Good person? … Just vicious to her buddies, and you understand, things that obviously sound so ridiculous to speak about today, however … Simmons: Yeah, the Kardashians are much better at encouraging me that they’re genuine, relatable people. Which I believe belongs to the appeal of that program [Staying up to date with the Kardashians]. At any time my partner is watching it– she does not enjoy it that frequently– however I watch 50 minutes and go, “Kim looks like a nice person.” Then you go,”Oh, there’s
19 electronic cameras on her.”Min: Completely. However I believe the enduring theme of the Kardashians that works so well is it’s basically a family program. Right?Simmons: Yeah, and they all look out for each other, and they remind individuals of their own strange families.Min: Right! A couple weeks back, there were the images of Kanye, like “Fat Kanye,”who looks like he placed on some weight, and I was simply reading the commentary around that, and it was so various … Simmons: The entire fat-shaming thing that came out of it, yeah … Min: But to underscore some of the factors why the Kardashians persist, it made me think. … They have actually been able to demonstratethemes that individuals associate with, that kind of expose a goodness that makes people like them.The Future of United States Weekly Simmons
: You know, I do believe social media kind of killed Us Weekly. Not that Us Weekly’s dead, however there’s no question, like the availability of Instagram, and Twitter, and having the ability to just get photos whenever you desire from any celebrity you like, versus depending on Us Weekly. Min: Well,”Much Like United States”– like, I’ll show you
my [own]”Similar to United States.”I’m not going to rely on a third celebration to do that, right?Simmons: You could see, like, last night. All these stars now tweet all these Halloween pictures of themselves and their kids. The NBA gamers all do it,
too. The NBA players have all learned
from the genuine stars, and now they’ve cultivated their own star. And Ten Years ago, that ‘s a whole United States Weekly area of Halloween pictures.Min: Oh my god, there would have been a picture editor calling around, aiming to get photos of Halloween costumes. So, yeah, [ social networks] eliminated it.
I think when you think of printed publications and why they even exist [anymore], and even to some degree, editors– I constantly question what does it cost? individuals in fact appreciate or learn about editors. That entire idea that there [ was] , at one point, an 80-page thing that individuals got every week, and they would sit there and delight in whatever that development was, due to the fact that it was very heavily curated, right? Does that experience, can that experience still exist?